耿宝权.基于平衡计分卡的大型体育场馆运营绩效评价研究[J].北京体育大学学报,2012,35(12):1-6.
基于平衡计分卡的大型体育场馆运营绩效评价研究
Research on the Application of Balance Score Card in Performance Evaluation of Large-Scale Sports Venues
投稿时间:2012-12-02  
DOI:
中文关键词:  关键词:体育场馆运营  绩效评价  平衡计分卡
英文关键词:Key words:sports venue operation, performance evaluation, Balanced Score Card
基金项目:
作者单位
耿宝权 北京交通大学经济管理学院北京 100044 
摘要点击次数: 2695
全文下载次数: 302
中文摘要:
      摘要:在大型体育场馆的运营管理中,以平衡计分卡为基本框架,结合关键绩效指标法的应用建立了大型体育场馆运营绩效评价指标体系。该指标体系将大型体育场馆的战略目标转化为有形的目标和衡量指标,包括财务、顾客、内部业务流程、学习与成长4个层面共14项指标,旨在对其运营业绩作出客观公正的评价,并不断改进体育场馆的运营管理。
英文摘要:
      Abstract:In the operational management of large-scale sports venue, the paper takes Balanced Score Card as its basic framework and combines with the method of application of key performance indicators to create a large-scale sports venue operator performance evaluation index system. The index system transfers strategic objectives of large-scale sports venue into tangible objectives and indicators, including 14 indicators in four levels, namely, finance, customer, internal business processes and learning and growth. The goal is to make an objective and impartial evaluation on the operation performance and continuous improve the operational management of large-scale sports venues.
查看全文  查看/发表评论  下载PDF阅读器